Repairman or technician is usually the term used for people who specialize in appliances. A handyman is a person who does general repairs on everything from electrical appliances to household equipment and structural defects.

Word-of-mouth marketing is one of the most effective ways to generate new appliance repair leads. Focus on providing exceptional customer service; people will want to recommend your business to others. Ask happy customers to leave reviews on sites like Yelp, HomeAdvisor, and Google.